Organizers & Speakers

Located in Harbin City, Heilongjiang Province, HUC is a provincial key university with a focus on business management and applied economics. Founded in 1952, it covers management, economics, food engineering, computer science, law and other disciplines. Its food science and engineering major enjoys a strong reputation in China with provincial-level key laboratories.

WRTO promotes cross-cultural learning, research-based travel, and sustainable development. With a network of 300+ international experts, WRTO supports research travel standards development, international certification, conferences, consultancy, curriculum development, guide training, and cultural exploration programmes.

Malaysia’s government agency responsible for promoting international trade. MATRADE supports Malaysian enterprises with market information, trade matching, overseas promotion, and export training. It maintains trade offices across China and plays a long-term role in strengthening Malaysia–China economic ties.

Established in 2009 by the Ministry of Tourism, Arts and Culture Malaysia to strengthen Malaysia’s business tourism brand. MyCEB serves as a central hub to assist meeting and event planners to bid and stage international business events in Malaysia, with the goal of improving rankings as an international meetings destination.

One of Malaysia’s most influential SME platforms with thousands of member companies across manufacturing, trade, education, technology, and services. The association actively supports SME internationalisation and frequently participates in business exchange activities with China.

A private university in Taichung known for strong focus on innovation, digital technology, healthcare, and international collaboration. Asia University combines AI, design, management, and medical sciences to prepare students for future industries, and promotes entrepreneurship, applied research, and cross-border academic cooperation across Asia.

Founded in 1451, one of the UK’s oldest and most prestigious research universities. A member of the Russell Group, known for strengths in science, engineering, medicine, social sciences, and humanities. The university maintains extensive global partnerships and cutting-edge research centres dedicated to addressing real-world challenges.

An independent strategic intelligence platform connecting government, industry, and academia to drive regional growth. Based in Malaysia, SEARCH acts as a vital bridge within the Regional Free Trade Network, aligning public policy with private sector innovation and academic research to co-create scalable solutions for complex challenges.

This federation unites numerous Chinese clan associations and business chambers across Malaysia. It is an influential platform supporting Malaysia–China business connectivity, investment facilitation, and business matchmaking.

A long-established and well-resourced chamber representing Fujian-origin enterprises in Malaysia. Members are involved in manufacturing, construction, logistics, retail, and real estate. The chamber serves as an important bridge for Chinese enterprises seeking to enter the Malaysian market.